This Week on Livestream | January 9, 2017

Too cold to travel to Detroit for the North American International Auto Show? Watch all the live reveals on Livestream.

2017 Detroit Auto Show | Toyota
Monday, January 9
12:30 PM ET
“The all-new 2018 Toyota Camry takes Detroit at the North American International Auto Show.”

National YoungArts Week | YoungArts
Monday, January 9
“Hailing from all over the country, the most promising young classical, jazz and pop vocalists perform as part of National YoungArts Week.”

Confirmation Hearing for Attorney General Nominee Jeff Sessions | FedNet
Tuesday, January 10
9:30 AM ET
“Senator Jeff Sessions (R-AL) appears before the Judiciary Committee on his nomination to be Attorney General.”

Detroit auto show 2017: Press day 2 | CNET Roadshow
Tuesday, January 10
10 AM ET
“Get ready, Roadshow crew! It’s the second day of the 2017 Detroit auto show. Roadshow coverage kicks off with the SHIFT Awards, where the car of 2016 will be unveiled. Tim Stevens, editor-in-chief of Roadshow, and Brian Cooley, editor-at-large for CNET, will be on hand all day to offer up their expert analysis of the show, and interview auto executives making big news.”

James Morrison Quartet | Jazz at Lincoln Center
Tuesday, January 10
7:30 PM ET
“Australian trumpeter James Morrison is a world-renowned artist who has played with legends including Ray Brown, Dave Brubeck, Ray Charles, Dizzy Gillespie, Quincy Jones, and Wynton Marsalis. Tonight’s quartet features his sons William and Harry, as well as drummer Patrick Danao.”

Bernard Henri-Lévy | Author Events
Tuesday, January 10
7:30 PM ET
“Bernard-Henri Lévy led the vanguard of the radical 1970s ‘New Philosophy’ movement, a rejection of Marxism and the Left still debated today. In The Genius of Judaism, the philosopher and activist confronts the underpinning of his spiritual roots and seeks a reckoning with his faith.”

President Obama Gives Farewell Address | USA Today
Tuesday, January 10
“President Obama will give his farewell address from Chicago.”

Night Photography in National Parks | bheventspace
Wednesday, January 11
“National Parks are seeing increasing numbers of visitors which means traffic jams, long waits, and huge crowds at the better-known photo spots. The good news is that almost everyone disappears after the sunset fades. Chris and Lance are two of the five instructors that make up National Parks at Night, and they will show you how to make the most of your visit to any national park and experience them in ways that most people never do.”

Black Power 50 Talks: Public Television and the Black Arts Movement | Schomburg Center
Thursday, January 12
6:30 PM ET
“In the wake of the Black Power movement, Amiri Baraka along with other poets, writers, dramatists, and musicians, formed The Black Arts Movement. Leading cultural critic and musician Greg Tate will examine the relationship between Soul! and the Black Arts Movement–with renowned poets Nikki Giovanni, Askia M. Touré, and Gayle Wald, author of It’s Been Beautiful: Soul! and Black Power Television.”

Earth from Space | European Space Agency
Friday, January 13
“Earth from Space is presented by Kelsea Brennan-Wessels from the ESA Web-TV virtual studios. Join us every Friday at 10:00 CET for an 800 km-high tour of our planet.”

Interview with Mike Sutcliff | CXO Talk
Friday, January 13
“Mike Sutcliff is group chief executive of Accenture Digital, which integrates digital assets, software, and services across digital marketing, analytics and mobility to help clients drive growth and create new sources of value.”

How To Use Video In Your Event Marketing Strategy

Event marketing is an important part of any company’s growth strategy. Events give you an opportunity to connect with your users, customers, or other like-minded individuals in your industry, and hopefully, convert prospects into customers.

As any event planner knows, events are often expensive and challenging to execute. You want to make sure you’re getting as much return-on-investment as possible out of each event. An easy way to guarantee event ROI is by incorporating video into your event strategy. We’ve paired up with Eventbrite to help you navigate how to use video in your event marketing strategy.

Video is more engaging and emotional than any other form of content. That’s what makes it so perfect for events. Live video can help your event reach the largest audience possible, and video used throughout and after your event can help set the tone and keep your in-person audience excited and engaged.

Watch our webinar with Eventbrite below to learn how to use video in your event marketing strategy, including:

  • Ways to use video to create unforgettable event experiences.
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  • Three trends that are defining the future of event technology.