This Week on Livestream | December 19, 2016

From pro football to Broadway adaptations, contemporary art to AI and machine learning, there’s something for everybody on Livestream this week.

Eagles Press Pass | Philadelphia Eagles
Monday, December 19
11:55 AM ET
Catch up with the Philadelphia Eagles and go behind-the-scenes with this special broadcast from their press box.

Putting it Together: The Art of Adaptation on Broadway | The Greene Space
Monday, December 19
7:00 PM ET
Join The Greene Space for conversation and performances as they team up with New York City Center to present another season of “Encores! Unscripted” — a series exploring how musicals have reflected and shaped American life.

How Much Does Livestreaming Cost? | #LivestreamLearn Webinar
Tuesday, December 20
1:30 PM ET
Livestreaming is the newest expectation of audiences everywhere. But how do you budget for live video? In this webinar we’ll cover how to get started with livestreaming, how much to budget when you’re building a live video strategy, a checklist of equipment you will need, how to demonstrate real ROI from live video, and more.

Vik Muniz – Tim Noble and Sue Webster: A Lecture by Irina Kulik | Garage Museum of Contemporary Art
Wednesday, December 21
11:30 AM ET
Moscow’s Garage Museum of Contemporary Art presents the final chapter in their year-long lecture series. This installment focuses on artists who boldly experiment with some of the most exotic or, alternatively, very mundane materials.

Interview with Sameer Patel, CEO, and Andrew Eichenbaum, Lead Data Scientist, Kahuna | CXO Talk
Friday, December 23
CXO Talks sits down with Kahuna’s Sameer Patel, CEO, and Andrew Eichenbaum, Lead Data Scientist, to discuss how Kahuna is changing artificial intelligence and machine learning.

How To Use Video In Your Event Marketing Strategy

Event marketing is an important part of any company’s growth strategy. Events give you an opportunity to connect with your users, customers, or other like-minded individuals in your industry, and hopefully, convert prospects into customers.

As any event planner knows, events are often expensive and challenging to execute. You want to make sure you’re getting as much return-on-investment as possible out of each event. An easy way to guarantee event ROI is by incorporating video into your event strategy. We’ve paired up with Eventbrite to help you navigate how to use video in your event marketing strategy.

Video is more engaging and emotional than any other form of content. That’s what makes it so perfect for events. Live video can help your event reach the largest audience possible, and video used throughout and after your event can help set the tone and keep your in-person audience excited and engaged.

Watch our webinar with Eventbrite below to learn how to use video in your event marketing strategy, including:

  • Ways to use video to create unforgettable event experiences.
  • Best practices for boosting engagement before, during, and after your event.
  • Three trends that are defining the future of event technology.