This Week on Livestream | December 12, 2016

We’re streaming a variety of events this week, including the Bright Star Reunion Concert with Steve Martin and a sit-down with acclaimed costume designer Patricia Field.


Michael Lewis and Malcolm Gladwell in Conversation | 92Y
Monday, December 12
7:30 PM ET
“Bestselling author Michael Lewis examines how a Nobel Prize-winning theory of the mind altered our perception of reality in his new book, The Undoing Project: A Friendship that Changed Our Minds.”

Bright Star Reunion Concert | TheaterMania
Monday, December 12
7:30 PM ET
“The cast of the Tony-nominated musical Bright Star reunites tonight at Town Hall for a sold-out concert, hosted by cocreators Steve Martin and Edie Brickell. The performance will be followed by a Q&A moderated by cast album producer Peter Asher. The program will be livestreamed on TheaterMania.com, beginning at 7:30 PM.”

OTT with the Experts | Livestream Learn
Tuesday, December 13
1:30 PM ET
“OTT — or Over The Top content distribution — was a huge buzzword in 2016. On this edition of Livestream Learn, we’re joined by OTT and digital programming experts William Mao, MP&Silva; Mark De Couteau, EDGEsport/WME; and Jon Keller, Odd Networks, to discuss OTT product, strategy, and how industries are shifting to meet customer demand.”

Patricia Field: Fashion Icons with Fern Mallis | 92Y
Wednesday, December 14
7:30 PM ET
“While Field began her fashion career with her Greenwich Village boutique which recently closed after 50 years, she made an international name for herself styling HBO’s Sex and The City from 1998-2004, and then again for the two follow-up feature films. Hear from the fashion visionary when she sits down with the award-winning creator and organizer of Fashion Week in New York and cities across the globe, Fern Mallis.”

Big Band Holidays | Jazz at Lincoln Center
Wednesday, December 14
8 PM ET
“In this much-anticipated annual tradition, the Jazz at Lincoln Center Orchestra with Wynton Marsalis offers swinging and soulful performances of your favorite holiday music.”

Roundtable: Who Shot Sports Photographers | Brooklyn Museum
Thursday, December 15
7 PM ET
“World-renowned sports photographers Al Bello, Simon Bruty, John Huet, and Walter Iooss Jr. share their dynamic photos and stories from the front lines of capturing the most exciting moments in modern-day sports photography.”

Wesley Lowery | Author Events
Thursday, December 15
7:30 PM ET
The Washington Post’s lead journalist in Ferguson, Missouri, Wesley Lowery, together with his team, won the 2016 Pulitzer Prize for National Reporting for the paper’s coverage of police shootings. In conversation with Errin Haines Whack, an award-winning reporter for The Associated Press covering race and politics.”

Titanfall 2 Trailer Making Of with Blur Studio | Gnomon
Saturday, December 17
8:30 PM ET
“Join Gnomon on Saturday, December 17th, at 5:30 PM PST, for an evening with leads and supervisors from the award-winning production company Blur Studio. Known for its artistic excellence across live-action, animation, visual effects, and design, Blur Studio’s top talents will provide an exclusive insight into the production of the recently released Titanfall 2 game trailer.”

9 Need-to-Know Stats About Livestreaming for Broadcasters [Infographic]

Cord-cutting is on the rise. Audiences are pivoting away from traditional media toward new social and over-the-top content platforms like Netflix and Hulu. Livestreaming television and radio broadcast programming is the best way to reach your viewers across multiple platforms. Our research shows livestreaming for broadcasters is crucial for any modern media distribution strategy.

News and sports broadcasters are leading the charge, with new streaming portals eating away at traditional media’s market share. To meet viewer demand, broadcasters need to diversify the way they distribute their content.

“Not only have we realized an entirely new revenue stream, but [the livestream] has become so popular, we can’t imagine doing the radio show without the streaming video component.” – Shane French, Rover’s Morning Glory Radio Show

1. In 30 days, more video content is uploaded than all three major U.S. TV networks combined have created in 30 years.
2. Digital video consumption among adults has increased: from 21 minutes in 2011 to one hour and 16 minutes in 2015. (Source: eMarketer)
3. 78% of people watch videos online every week, and 55% of watch every day. (Source: Hubspot)
4. Users are spending an average of one hour and fifty-five minutes with digital video each day. (Source: eMarketer)
5. Millennials aged 14 to 25 are the only age group watching more shows on digital devices than on traditional TV screens. (Source: eMarketer)
6. 41% of digital audiences would watch livestreaming breaking news stories. (Source: GlobalWebIndex)
7. Digital radio engagement is up from 53 seconds in 2011 to over one minute in 2015. (Source: eMarketer)
8. In 2014, 47% of all Americans — an estimated 124M people — said they have listened to online radio in the last month. (Source: Media Daily News)
9. 75% of respondents who listen to online radio on a weekly basis think commercials are a fair trade for free programming. (Source: Media Daily News)


Want to learn more about how traditional media companies are growing their audiences with live video?

Read our case study with New York Magazine and Veuve Clicquot to learn:

  • How New York Magazine and Veuve Clicquot grew an in-person event into a widespread social phenomenon.
  • How live video can add dynamism and production value to publishers’ brand partnerships.
  • How livestreaming for publishers is changing the way readers engage with their favorite periodicals.

Download the Case Study