This Week on Livestream | October 30, 2017

Watch live as The Culinary Institute of America presents reThink Food 2017, Ta-Nehisi Coates visits the Free Library of Philadelphia, and Roxane Gay, Mona Chollet, and Camille Morineau explore body image at Festival Albertine.

Head Coach Mike McCarthy press conference | Green Bay Packers
Tuesday, October 31
12 PM ET
“Watch Head Coach Mike McCarthy take questions from the media.”

WQXR presents Midday Masterpieces | The Greene Space
Wednesday, November 1
“Take a respite from your busy workday with a free concert presented by WQXR.”

reThink Food 2017 | The Culinary Institute of America
Wednesday, November 1
6:45 PM ET
“This three-day conference invites chefs and other food industry leaders, academics, and innovators to join The Culinary Institute of America for networking opportunities, cutting-edge research that widens perspectives, and business-friendly solutions.”

Climate Change: The Defining Health Challenge and Opportunity of the 21st Century | UC Berkeley School of Public Health
Wednesday, November 1
8:10 PM ET
“Panelists will discuss California’s role as the U.S. leader in climate change mitigation policy.”

Ta-Nehisi Coates | We Were Eight Years in Power: An American Tragedy | Author Events
Thursday, November 2
7:30 PM ET
“The Free Library of Philadelphia presents Ta-Nehisi Coates in conversation with Tamala Edwards, anchor, 6ABC Action News morning edition.”

Festival Albertine: Body: Image vs. Reality | Cultural Services of the French Embassy
Thursday, November 3
“Roxane Gay, Mona Chollet, and Camille Morineau explore the struggle to reclaim the integrity of the female body and various representations that reject its objectification and oppression.”

Cornell Entrepreneurship Summit | Cornell University
Friday, November 3
10 AM ET
“Cornell University presents Cornell Entrepreneurship Summit: the exciting promise of combustive collaboration and magnetic ideas.”

How To Use Video In Your Event Marketing Strategy

Event marketing is an important part of any company’s growth strategy. Events give you an opportunity to connect with your users, customers, or other like-minded individuals in your industry, and hopefully, convert prospects into customers.

As any event planner knows, events are often expensive and challenging to execute. You want to make sure you’re getting as much return-on-investment as possible out of each event. An easy way to guarantee event ROI is by incorporating video into your event strategy. We’ve paired up with Eventbrite to help you navigate how to use video in your event marketing strategy.

Video is more engaging and emotional than any other form of content. That’s what makes it so perfect for events. Live video can help your event reach the largest audience possible, and video used throughout and after your event can help set the tone and keep your in-person audience excited and engaged.

Watch our webinar with Eventbrite below to learn how to use video in your event marketing strategy, including:

  • Ways to use video to create unforgettable event experiences.
  • Best practices for boosting engagement before, during, and after your event.
  • Three trends that are defining the future of event technology.