Stream Live to Multiple Destinations with Simulcast

Simulcast with Livestream combines the flexibility and ownership of the Livestream platform with the reach and engagement of your viewers’ favorite destinations.

Now, with the Livestream platform, you can reach millions of viewers on RTMP-enabled streaming destinations such as YouTube Live, Periscope, and Twitch when you become a Premium or Enterprise customer. Per our previous announcement, you can also stream to Facebook Live through the Livestream platform.

Update: Producers using Simulcast can now stream to multiple Facebook pages from their Livestream account. For more information and instructions on how-to, see our Help Center Article

With these tools, Livestream is now the key point of distribution for all your live content, enabling you to reach your audience wherever they are. Simulcasting gives you all of the Livestream features and benefits – including white labeling, analytics, and support – with the reach and scale of additional platforms.

Here’s how it works:

Livestream users have access to a stream key in their account settings. Copy the RTMP URL and stream key from popular destinations such as YouTube, Periscope, or Twitch into your Simulcast settings.

Activate Simulcast on all your events or an event-by-event basis. For more information and how-to, visit our help center article.

IBC 2018 Recap: New hardware, software updates, and industry insights

This September, the Vimeo team was back for round two at the International Broadcasting Convention (IBC). We had an amazing time joining 55,000 attendees from around the world to share the latest updates from our Livestream and OTT services.

Thousands of people stopped by the Vimeo booth, many of them checking out our Studio product line, including the popular Mevo camera, the all-in-one Studio HD550, and our new Studio One switcher and encoder. We also showcased the new features in our Studio 5 software, including the ability to use a web page as a browser source in your live stream, and add comments from Facebook or YouTube into Studio graphics.

Want to get up to speed on the latest additions and features to our Studio product line? Watch our webinar.

Insights from successful video businesses

Vimeo’s OTT service piqued the interest of many attendees, as well, in part due to great booth programming. We were thrilled to feature interviews with special guests from myriad industries, including British Telecom, action sports channel Insight TV, UKTV Play, Bollywood network Eros Now, and Ellation.

Through these conversations, it became clear that organizations and media companies are shaking off industry fads and zoning in on how to run their business effectively, plain and simple. One programming highlight came from an interview with Nate Daniels, Marketing Director at Trinity Broadcasting Network (TBN). A leader in faith-based programming, TBN recently transitioned their services — 32TB of video content — to Vimeo OTT in only 3 months.

Not only were they able to pull of a massive content migration on a tight deadline, but TBN garnered substantial savings by partnering with Vimeo OTT. Their use of Vimeo’s branded apps has boosted their app rating to an impressive 4.8 in a matter of months, further proving that it is not necessary to invest exorbitant amounts of money in custom features or a bespoke platform to provide a high quality app experience for viewers. We’ll be diving in to his story in an upcoming blog post; stay tuned!

Vimeo is proud to be a leader in democratizing live and on-demand OTT services for creators everywhere. Learn more about what OTT can do to monetize your live video content here.

How to engage and retain video subscription customers

Beyond programs at the booth, Vimeo also made an appearance during one of IBC’s Content Hub sessions. Vimeo’s own Kathleen Barrett, SVP of Enterprise and Head of Creator Success, presented at Growing an OTT service: How to engage and retain customers and manage expanding operations.

Speaking with other leaders in the OTT space, including executives from Integros, Paywizard, and IABM, panelists shared their insights and expertise to help content creators scale and sustain their audience, in order to succeed with OTT.

In case you missed it, watch the full session on IBC’s website to learn straight from OTT experts on how you can improve your customer experience and retention.

 

Interested in learning more about what Vimeo can do to help you monetize live content and grow your audience? Watch our on-demand webinar now.