On Camera Livestreaming Tips From the Live Streaming Pros

Having a professional on-screen presence doesn’t have to mean “stiff” or “stodgy,” but it does require some thought and preparation. In this webinar, we welcomed back Live Streaming Pros founder Luria Petrucci to discuss how producers can make their streams more professional while allowing their brand personality to shine through.

In our previous episode, we discussed how producers can get started with live video using Luria’s Four Levels of LIVE Streaming™ and the Three Part Live Formula. In this episode we’re focusing on what to do once you’re live and in front of the camera.

On Camera Livestreaming Tips

Setting up your streaming space
Live video is all about location, location, location. Give your viewers something interesting to look at, whether it’s a home studio with personal touches and decor, or a compelling backdrop, like a curtain or brick wall. While you can stream from anywhere it’s important to consider the decor of your space and what message it conveys to your viewers.

On camera first impressions
In addition to the location of your stream, you also want to think about your presence on camera as a host. When you’re live on camera, you need to keep your energy high to keep your viewers engaged. Additionally you want to think about what you wear and how that represents your brand and what you’re talking about. Are you teaching yoga and meditation? Then it would make sense to wear yoga pants and a tank top. Sharing marketing or professional best practices? Maybe go with what you would wear to an interview. Just like your decor, your appearance and demeanor should match the topic of conversation.

Posture, eye contact, and “smile talking”
When you’re streaming live, it’s crucial to maintain the appropriate amount of eye contact with your audience the same way you would in a normal face-to-face conversation. You also want to make sure your facial expressions and posture convey authority, trust, and interest. If you smile while you talk, even if it seems unnatural, you’re conveying excitement and trust to your online audience.

Want to learn more on camera livestreaming tips? Watch the video below for all of our on camera best practices.


Looking for ways to improve your Facebook Live strategy? Download our e-book, “How to Stream to Facebook Live,” for helpful information about getting started, equipment, and best practices.

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This Week on Livestream | June 19, 2017

Watch live as the leaders of the Women’s March join Dr. Johnnetta Cole at the Riverside Church for JUNETEENTH, ESA presents its programs at the Paris Air and Space Show, and Livestream Learn hits the road for a special webinar on how businesses are redrawing the line between work and tech.


JUNETEENTH 2017 | Riverside Church NYC
Monday, June 19
7 PM ET
“Join the Riverside Church in New York City for JUNETEENTH 2017 with Women’s March leaders Tamika Mallory, Linda Sarsour, Bob Bland and Janaye Ingram, Smithsonian’s Dr. Johnnetta Cole, and musical guests Cyrus Chestnut, Wycliffe Gordon, and Brandie Sutton.”

ESA at the Paris Air and Space Show 2017 | European Space Agency
Tuesday, June 20
5 AM ET
“ESA will present its programs in a dedicated exhibition pavilion between the two full-scale models of the Ariane 1 and Ariane 5 launchers near the permanent Air and Space Museum.”

Yahoo CIO: Rethinking Information Technology | CXOTALK
Tuesday, June 20
1 PM ET
“In this episode, Ben Haines, Enterprise CIO of early Internet pioneer Yahoo, shares his ideas on rethinking IT to meet market shifts head-on in today’s exponential digital era.”

Ellevate Summit | Ellevate Network
Wednesday, June 21
9 AM ET
“Ellevate Network is hosting its first ever annual Summit to celebrate its 20 year anniversary. We’ll convene thought leaders, activists, business leaders, and changemakers, to discuss actionable solutions to increasing diversity and closing the gender gap. It’s time to own our power and mobilize, together, to get what’s ours.”

2017 California National Guard Junior Olympic Championships | USA Racquetball
Wednesday, June 21
1 PM ET
“The 2017 California National Guard Junior Olympic Championships presented by Penn and Visit Stockton are being streamed on June 21 at 1 PM ET. This is the sport’s premiere juniors tournament.”

Smarter Workplaces with Convene and Livestream | Livestream Learn
Wednesday, June 21
6:35 PM ET
“What does the future of work look like in an increasingly connected world? Industry leader Convene, startup incubator Bostinno, and Livestream present a special webinar event about how businesses are redrawing the lines between work and tech.”

Close-Up and Macro Photography | B&H Event Space
Thursday, June 22
“There is an entire universe of beauty, fascination, and intrigue on a scale not readily captured in conventional photography. This presentation will show you how to get close, closer and really close to the wonderful details and never-ending curiosities of both natural and man-made objects.”

The National | Pitchfork Live
Thursday, June 22
5 PM ET
“Pitchfork is pleased to announce that the National will be the next band featured on their Pitchfork Live series, which streams live on their homepage and Facebook. On Thursday, June 22, the National will play an intimate set at Centquatre in Paris, offering a sneak preview of their appearance at Pitchfork Music Festival Paris.”

WQXR presents The Opera Party: Pride without Prejudice | The Greene Space
Thursday, June 22
7 PM ET
“Loosen the laces of your corset for WQXR’s first official celebration of NYC Pride Week. Join co-host Justin Vivian Bond for a searing romp with tenor and force-of-nature Anthony Dean Griffey.”

Dr. Kwabena Boahen – Neuromorphic Computing | Carnegie Science
Thursday, June 22
6:30 PM ET
“As engineers shrink electrical transistors down to nanoscale dimensions, electrons get trapped, making it difficult for digital computers to work as well as they should. In contrast, our brains have nano-sized channels through which tiny charged particles pass freely when they are opened. Dr. Boahen’s team creates computer technology that mimics the way our brains are wired.”

Sherman Alexie | You Don’t Have to Say You Love Me | Author Events
Thursday, June 22
7:30 PM ET
“Sherman Alexie is acclaimed for prose that ‘startles and dazzles with unexpected, impossible-to-anticipate moves’ (The Boston Globe). His new book is a searing and soaring memoir about his difficult childhood and complicated maternal relationship.”

TEDxRVA | TEDx
Friday, June 23
1 AM ET
“TEDxRVA 2017 will be a place to hear and explore stories about change-making by local, national and international voices.”

Dirt Dessert 2017 | Tele Ho
Saturday, June 24
5 AM ET
“Riders will measure their skills on the thrilling and well-known track at the foothills of Jost.”