New from Livestream: Studio Software for Platform Subscribers

We’re excited to add Livestream Studio, our best-in-class live editing and encoding software, to the Livestream platform. Now all Livestream platform subscribers can add the full version of Studio to their production and switching/encoding machines directly from the web.

Livestream Studio unlocks the power of a fully-functioning broadcast studio from your desktop PC. Studio supports the use of multiple camera inputs and includes a customizable graphics library, so you can add dynamism and sophistication to any live event.

Instead of paying an additional $799 for a standalone software license, the full scope of our Studio software is now included in your subscription to the Livestream platform. For a turnkey hardware solution, including 4K camera and audio inputs, and a powerful built-in PC, Livestream Studio is available as a full license across our family of hardware encoders.

Use Studio to stream to the Livestream platform, Facebook Live, YouTube, or a custom RTMP destination from within the software interface. Whether you syndicate your content from within your Studio computer, or through the web with Livestream’s Simulcast feature, we have an easy-to-use option that works with your set-up.

Adding wireless video sources like laptops, mobile devices, and our Mevo camera is easy with Studio, which includes support for up to 10 remote sources. And Studio’s integration with the Google Chrome browser lets you control your Studio remotely (Web Control) or bring in live guests (Live Interview) from wherever you are.

Non-subscribers can still purchase a Livestream Studio USB dongle for offline use, separate from a Livestream subscription. If you wish to test our encoder with your existing workflow, you can also sign up for a free 30-day trial and unlock the full features of our Studio software.

Here’s How to Get Started

Download Studio and proceed through the in-app sign-up flow to start using Studio. If you already have a Livestream plan and the free version of Studio, update to the latest app version and log in to your account in the upper right to unlock your Studio license.

Now every Livestream plan subscriber can harness the power of Studio from the Livestream platform, and take their live events to new heights. It’s easier than ever to stream high-quality events to the Livestream platform, Facebook Live, YouTube, and other destinations.

For more information about activating your Studio software license, or to get started with Livestream’s end-to-end streaming solution, visit our help center article here.

Live Event Trends from Convene and Livestream

Planning an event is about creating a memorable experience for your attendees and generating return-on-investment for your business. In this webinar we explored event trends with Convene, a New York-based “workplace-as-a-service” platform. Convene partners with 70% of New York’s Fortune companies to plan meetings, events, and conferences, which means they know what event marketers and planners can expect in 2018.

Read on to discover next year’s top live event trends.

1. Immersive Event Experiences

In 2018, you want to leave your event attendees feeling wowed. Events should be exciting, fresh, and new. You want your attendees to walk away – or close their browser – and feel that they had a unique, transformational experience. According to Convene’s Julie Starr, this is called an “immersive event experience.”

Follow these pro tips to create an immersive event experience:

Know Your Audience
Understand who you’re targeting and who you’re communicating with. Get really specific! Who are your attendees? Millennials at their first job? More senior executives? Once you understand your attendees – or the ‘who’ of your event – you can focus on setting a meeting theme or through line.

Set a Meeting Theme  
The most successful events have a strong theme. The theme or through line is the ‘what’ of your event – what you want to communicate to your event attendees. This theme can be expressed through the content, food, or design of the event to make it feel more immersive.

Design the Agenda
This is the fun part of planning your immersive event experience. When you lock down the ‘who’ and ‘what’ of your event, you can move on to hiring exhibitors and speakers, booking food and beverage vendors, and planning content. Think of this as the ‘how’ of your event. How you are going to make your event happen?

2. Technology-Assisted Collaborations

From interacting with employees in other locations, to event-specific hashtags and Instagram filters, technology has already made a major impact on how planners design meetings, as well as how they enable interaction at events.

2018’s top technology-assisted event collaborations will be social media integrations, livestreaming, augmented reality, and virtual reality. To create meaningful ROI, event marketers and event planners will need to continue to invest in new and creative event technologies.

Pro tip: Maximize usage of your technologies by alerting your guests to their existence. If you have a social media “wall” with real-time posts, mention it during a presentation or add related copy to your event materials. If you are livestreaming your event, make sure you promote the link across your desired marketing channels. Send emails, post on social media – do whatever you can to make sure that your audience knows you’re livestreaming.

3. The ROI of Livestreaming Your Events

Livestreaming allows you to amplify the power of your meetings and events outside of your physical space. This means reaching an exponentially larger audience than you would if you restricted your events to an in-person audience.

There are many ways to generate ROI with livestreaming. Streaming your events boosts future ticket sales, expands your brand reach, and even allows you to monetize with pay-per-view and subscription options.

Pro tip: Post and promote your broadcast after you’re done streaming. Your stream can generate ROI for as long as it lives online, providing value to your company or organization hours, days, months, and years after your event ends.

Download Convene’s Ebook to discover more 2018 trends.


Watch the video below to learn:

  • How to create immersive and innovative event experiences for your customers and prospects.
  • Best practices for using technology to boost engagement before, during, and after events.
  • Ways to boost your marketing event ROI.