Livestream Product and Feature Releases in 2017

Livestream Product and Feature Releases for 2017

At Livestream, our goal has always been to put the unrivaled reach of live broadcast television in the hands of every storyteller. We aim to make live video accessible, regardless of your company’s size or your level of experience. Our platform enables that – giving you the ability to broadcast your events, manage your content, measure engagement, and distribute your message wherever your audience lives. Live video helps our customers tell their stories while growing reach and revenue.

Livestream is always working to improve the features that you use, so you can easily expand your event’s reach and measure success. Below are the key features we released in 2017.

Complete Access to Livestream Studio

All Livestream platform subscribers can now access the full functionality of Livestream Studio. This move is designed to give you all the capabilities of a fully-functioning broadcast studio right from your desktop PC or laptop.

Studio gives you the ability to stream to Livestream, Facebook Live, YouTube Live, or a custom RTMP destination from within the software interface. It also supports the use of multiple camera inputs and comes with a customizable graphics library intended to bring your video experience to live.

Launch of Mevo Plus 

Launched in October 2017, the all-new edition of Livestream’s pocket-sized live event camera comes with significant enhancements.

Dual antennas for speed: The 2×2 MIMO (multiple-input and multiple-output) antennas provide stronger connection strengths in noisy environments.

Newly introduced WiFi chip for faster performance and increased range: With the 802.11ac WiFi chip, you can now stay connected to Mevo Plus from over 100 feet away, more than five times the range of the first-generation Mevo.

Mevo’s Android App Release

The highly anticipated launch of the Android Mevo app is available for free in the Google Play Store. This was a very popular feature request by Mevo users and one that has all the functionalities of our iOS app. Your Android device now serves as your personal video editing suite – zoom, pan and cut with ease from a single camera.

Stream Live to YouTube, in addition to other platforms

In addition to Livestream, Facebook, Periscope and Twitter, Mevo users can also now stream live to YouTube from virtually anywhere via WiFi or LTE – in up to full HD 1080p on supported platforms. You also now have the capability to record your wide shots in stunning 4K directly to your SD card.

Free Trial – with All the Perks of the Enterprise Plan

With the introduction of a Free Trial for Livestream, we are offering access to all the features of our Enterprise plan for 30 days. This means that you can now create a free account and test the key features of our Enterprise plan. This new release gives you the opportunity to test your entire workflow and pick a livestreaming plan that best fits your business needs. Here are some popular features of our Enterprise plans:

White-Label Embeds: Remove all Livestream branding and links to create a completely white-labeled embedded player that’s not just yours – but one that is consistent with your brand.

Stream Live to Multiple Destinations with Simulcast: Expand your audience reach by delivering your livestream across RTMP-enabled destinations from a single source. With Simulcast, you get to stream to Livestream and Facebook Live simultaneously, or YouTube Live, Twitch, and Periscope.

Stream via RTMP: Take advantage of the flexibility to stream to your Livestream homepage with third-party encoding products via RTMP.

Privacy and audience controls: Make your event private to your desired audience by password-protecting it, hiding it from public view, or restricting video embeds to your website.

The free 30-day trial allows you to test the platform and all the features that our Enterprise plan has to offer with no commitment and no credit card required.

Streaming to Social: Simulcast Improvements + Analytics

We’ve added tools that make it easier for you to stream to multiple social channels and grow your audience. You can stream to multiple Facebook pages from a live event, connecting with your fans wherever they are. If you’re streaming to Facebook Live on behalf of a client, and want to stream to your own page as well, you can easily broadcast to both with the push of a button.

We’ve also added the ability to stop and start your Simulcast mid-stream. If you’re streaming to Facebook Live, and want to direct viewers back to your Livestream live-player embed, you can toggle the Facebook Live stream “off” without interrupting your event. Learn more here.

Guest Chat

Our guest chat feature for Premium and Enterprise customers makes it easier for your audience to join the conversation. Anyone watching your live event can join the chat without creating a Livestream account. Instead of navigating away from the player to sign up for an account, viewers will stay tuned to your content and won’t miss a thing.

You can choose in your account if viewers need to sign in or not to participate in your live chat. This includes support for white-labeled events as well, providing viewers with a fully unbranded in-player chat experience. To learn more, read our help center article.

Simulcast Your Stream

One dashboard to rule them all: Livestream let’s you manage all your live video content in one place, no matter where you’re streaming to. With Simulcast, you can seamlessly stream to Facebook Live, YouTube, Periscope, and Twitch from within your Livestream account.

By pushing your events to different platforms, you can tailor your message to the right audience. Brands like Tough Mudder and USA Today have already seen increased engagement by broadcasting “sneak previews” to social channels, while directing viewers back to their own websites with the Livestream player embed.

Simulcast gives you the power to choose where to stream your content – more destinations means more viewers. While your live events connect with viewers across social channels, Livestream keeps your video-on-demand archive organized and accessible from within your account. Visit our help center article to learn more about how to get started.

Simulcast Analytics

Managing your content across multiple social platforms and measuring the success of your live events is easier than ever. Gone are the days of chasing down viewer metrics across a half dozen websites. Simulcast gives producers a central hub for distributing their content, and you can measure your engagement from a single place as well. Our Simulcast Analytics release incorporates analytics from our Simulcast family of social channels into your Livestream dashboard.

The Analytics dashboard gives you an easy-to-access, bird’s-eye view of your live video metrics. Customize your Analytics view by selecting individual events or individual channels, or compare your engagement across multiple events and destinations for a comprehensive overview of your event’s reach. Learn more here.

HTML5 Player

For every improvement on the front end, there are just as many updates and releases happening in the background that enhance your Livestream experience. The Livestream platform has updated from Flash to HTML5, offering customers a more robust experience for their viewers on Livestream.com and the Livestream player embed.

Our HTML5 player – available via the Chrome browser – is more reliable and requires less processing power. Livestream is committed to future-proofing our platform, and we’re excited to extend HTML5 to popular web browsers like Safari and Firefox in the future.

Donations for All Subscribers

Online donations have grown steadily – up 7.9% in 2016 compared to 2015 – with small organizations seeing the largest growth in digital donations. This year we opened up Donations to all Livestream platform customers, giving them the ability to collect donations directly within the Livestream player. Combine the power of live video with our in-video donations feature to raise money for your organization or company, or fund more compelling online content with crowdsourced support.

From houses of worship and nonprofits to independent artists and creators, our donations feature gives your viewers an easy way to show their appreciation, without navigating away from your live event. At any point during your broadcast, viewers can donate from within the Livestream player embed, or your Livestream page.

As we continue to build and grow, we’ll bring you more Livestream features that help you tell your story and connect with viewers anywhere.


Find out what these features can do for your next live video event today.

Live Event Trends from Convene and Livestream

Planning an event is about creating a memorable experience for your attendees and generating return-on-investment for your business. In this webinar we explored event trends with Convene, a New York-based “workplace-as-a-service” platform. Convene partners with 70% of New York’s Fortune companies to plan meetings, events, and conferences, which means they know what event marketers and planners can expect in 2018.

Read on to discover next year’s top live event trends.

1. Immersive Event Experiences

In 2018, you want to leave your event attendees feeling wowed. Events should be exciting, fresh, and new. You want your attendees to walk away – or close their browser – and feel that they had a unique, transformational experience. According to Convene’s Julie Starr, this is called an “immersive event experience.”

Follow these pro tips to create an immersive event experience:

Know Your Audience
Understand who you’re targeting and who you’re communicating with. Get really specific! Who are your attendees? Millennials at their first job? More senior executives? Once you understand your attendees – or the ‘who’ of your event – you can focus on setting a meeting theme or through line.

Set a Meeting Theme  
The most successful events have a strong theme. The theme or through line is the ‘what’ of your event – what you want to communicate to your event attendees. This theme can be expressed through the content, food, or design of the event to make it feel more immersive.

Design the Agenda
This is the fun part of planning your immersive event experience. When you lock down the ‘who’ and ‘what’ of your event, you can move on to hiring exhibitors and speakers, booking food and beverage vendors, and planning content. Think of this as the ‘how’ of your event. How you are going to make your event happen?

2. Technology-Assisted Collaborations

From interacting with employees in other locations, to event-specific hashtags and Instagram filters, technology has already made a major impact on how planners design meetings, as well as how they enable interaction at events.

2018’s top technology-assisted event collaborations will be social media integrations, livestreaming, augmented reality, and virtual reality. To create meaningful ROI, event marketers and event planners will need to continue to invest in new and creative event technologies.

Pro tip: Maximize usage of your technologies by alerting your guests to their existence. If you have a social media “wall” with real-time posts, mention it during a presentation or add related copy to your event materials. If you are livestreaming your event, make sure you promote the link across your desired marketing channels. Send emails, post on social media – do whatever you can to make sure that your audience knows you’re livestreaming.

3. The ROI of Livestreaming Your Events

Livestreaming allows you to amplify the power of your meetings and events outside of your physical space. This means reaching an exponentially larger audience than you would if you restricted your event to an in-person audience.

There are many ways to generate ROI with livestreaming. Streaming your events boosts future ticket sales, expands your brand reach, and even allows you to monetize with pay-per-view and subscription options.

Pro tip: Post and promote your broadcast after you’re done streaming. Your stream can generate ROI for as long as it lives online, providing value to your company or organization hours, days, months, and years after your event ends.

Download Convene’s Ebook to discover more 2018 trends.


Watch the video below to learn:

  • How to create immersive and innovative event experiences for your customers and prospects.
  • Best practices for using technology to boost engagement before, during, and after events.
  • Ways to boost your marketing event ROI.