Convert Your Audience with Livestream’s Lead Capture Form

Livestream has released a new Lead Capture feature on our video player with the savvy event marketer and conference leader in mind. This lead capture form, which can be activated for any event, will help your team stay in touch with customers, grow your audience, and contribute to direct return on investment for every stream.

Adding live video to your marketing stack is known to increase customer conversion by 80% or more. This new feature makes Livestream a true end-to-end marketing solution: in a single platform you can create and edit your live video content, manage and distribute that video with syndicated streams and Audience Boost, and then measure success and build ROI with Lead Capture and Analytics.

Here’s how it works: producers can display a lead capture form to collect information from their audience, including name, email address, phone number, and company name. When viewers visit your event page, live player embed, or on-demand videos, this form will appear first, effectively “gating” the video. After filling out the form, viewers will have full access to the video. You can seamlessly export this data into a CSV file – the first step to organizing your leads in a spreadsheet or CRM.

Lead capture proves the value of your content – that what you’re creating is worth signing up for! With more information about your audience you can make better content and programming decisions as well as notify them about upcoming events.

Engaging your viewers with compelling video is only the first step. Now, staying in touch with your most engaged customers is easier than ever. With Lead Capture for Enterprise, and Livestream’s other platform features, you can turn every event – from product launches to town halls – into a lead generation tool.

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This Week on Livestream | August 21, 2017

Watch live as Green Bay Packers’ Head Coach Mike McCarthy holds a press conference, CNET streams the Samsung Galaxy Note 8 Live Event, and Gnomon teaches you how to become a better game artist.


DW Jazz Orchestra | Jazz at Lincoln Center
Monday, August 21
7:30 PM ET
“It’s not often that musicians this young have the talent, drive, and focus required to assemble, record, and travel with a jazz orchestra, and the passion this pair has brought to the DW Jazz Orchestra is remarkable.”

Head Coach Mike McCarthy press conference | Green Bay Packers
Tuesday, August 22
11:45 AM ET
“Watch Head Coach Mike McCarthy take questions from the media.”

Taylor Grey In-Studio | iHeartMedia Boston
Tuesday, August 22
3 PM ET
“With the essence of an old soul and a youthful approach to life, 20-year-old singer-songwriter, Taylor Grey, is a promising newcomer to the Alternative Pop community. Known for her emotional ballads and catchy uptempo pop hits, her vocal style and range makes her a fan favorite.”

Samsung Galaxy Note 8 Live Event | CNET
Wednesday, August 23
11 AM ET
“Watch CNET’s live coverage from Samsung’s Unpacked 2017 event in New York, where the company is expected to reveal its new big-screen phone, the Galaxy Note 8.”

Become a Better Game Artist: How to Think Like a Game Designer | Gnomon
Thursday, August 24
10:30 PM ET
“Being a successful game artist means more than being just a talented visual designer. On August 24th, three lead artists from Insomniac Games will open a discussion at the Gnomon School of Visual Effects that will break down the stigma of artists feeling removed from game design.”

Trouble in Mind… But I Won’t Be Blue Always | Hammer Museum
Thursday, August 24
10:30 PM ET
“Black people’s reasonable responses to four centuries of unreasonable, barely livable conditions are routinely criminalized and used to stoke anti-blackness. Writers Ernest Hardy and Tisa Bryant sift through film, television, music, social media, and news to explore black representations of depression and distress, remedies and healing, and the resilience of joy in black life and culture.”

The Kin of Loretta Lynn: We Are Family | Country Music Hall of Fame and Museum
Saturday, August 26
3 PM ET
“To mark the opening of the exhibition Loretta Lynn: Blue Kentucky Girl, members of Lynn’s family will discuss her life and career and celebrate her music with special performances. Lynn’s younger sisters—singers Crystal Gayle and Peggy Sue Wright—will join her twin daughters, Patsy and Peggy, and granddaughter Emmy Rose in a multimedia program that will feature rare family photos, videos, and audio recordings.”