Convert Your Audience with Livestream’s Lead Capture Form

Livestream has released a new Lead Capture feature on our video player with the savvy event marketer and conference leader in mind. This lead capture form, which can be activated for any event, will help your team stay in touch with customers, grow your audience, and contribute to direct return on investment for every stream.

Adding live video to your marketing stack is known to increase customer conversion by 80% or more. This new feature makes Livestream a true end-to-end marketing solution: in a single platform you can create and edit your live video content, manage and distribute that video with syndicated streams and Audience Boost, and then measure success and build ROI with Lead Capture and Analytics.

Here’s how it works: producers can display a lead capture form to collect information from their audience, including name, email address, phone number, and company name. When viewers visit your event page, live player embed, or on-demand videos, this form will appear first, effectively “gating” the video. After filling out the form, viewers will have full access to the video. You can seamlessly export this data into a CSV file – the first step to organizing your leads in a spreadsheet or CRM.

Lead capture proves the value of your content – that what you’re creating is worth signing up for! With more information about your audience you can make better content and programming decisions as well as notify them about upcoming events.

Engaging your viewers with compelling video is only the first step. Now, staying in touch with your most engaged customers is easier than ever. With Lead Capture for Enterprise, and Livestream’s other platform features, you can turn every event – from product launches to town halls – into a lead generation tool.

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This Week on Livestream | October 16, 2017

Watch live as singer, songwriter, and activist Billy Bragg honors Woodie Guthrie, Gabrielle Union stops at the Free Library of Philadelphia, and the Boston Conservatory at Berklee raises money for Puerto Rico.


Courtney Barnett + Kurt Vile (Sea Lice By The Seaside) | Pitchfork Live
Monday, October 16
2 PM ET
“Philly country-psych zen master Kurt Vile and Australian indie-rock orator Courtney Barnett are at once an odd couple and a perfect union—not so much a mirror image of one another as a negative exposure.”

Amy Tan | Where the Past Begins: A Writer’s Memoir | Author Event
Tuesday, October 17
7:30 PM ET
Where the Past Begins is a memoir of Amy Tan’s life, art, and deeply personal inspirations that frame her fiction.”

Remembering Woody: An Evening with Billy Dragg and Friends | The Greene Space
Tuesday, October 17
7:30 PM ET
“Join singer, songwriter and activist Billy Bragg and special guests for an evening commemorating the 50th anniversary of folk music icon Woody Guthrie’s death.”

Gabrielle Union’s Real Life Book Club Tour | Author Events
Thursday, October 19
7:30 PM ET
“Gabrielle Union’s new book, We’re Going to Need More Wine, is an intimate, urgent collection of essays about race, bullying, competition between women in Hollywood, and her own trauma as a victim of sexual assault.”

40 Years of Cosmic Discovery: Celebrating the Voyager Missions and Humanity’s Message to Space | Cornell Alumni
Thursday, October 19
8 PM ET
“Only one human-touched object has ever entered interstellar space: NASA’s Voyager 1, bearing with it greetings to extraterrestrials in the form of a Golden Record. Cornell will celebrate the 40th anniversary of Voyagers 1 and 2 and the university’s central role in the missions.”

Vitaly Bulgarov Live & Uncut: Designing for Films, Games & Real-World Robotic | Gnomon
Friday, October 20
10 PM ET
“Join Gnomon School of VFX to learn about the career path of Vitaly Bulgarov, hear his personal insights, and get meaningful answers to your very own questions.”

Boston for Puerto Rico | Boston Conservatory at Berklee
Saturday, October 21
1 PM ET
“Students from all departments of The Boston Conservatory at Berklee will be performing in a benefit concert to raise money for hurricane Maria relief in Puerto Rico. All proceeds will be donated to Unidos por Puerto Rico.”

Sexual Assault Crisis Center | Shall We Dance 2017
Saturday, October 21
8 PM ET
“Shall We Dance is an uplifting and entertaining event that increases awareness about sexual assault while helping the Sexual Assault Crisis Center.”

Harold in Italy | Detroit Symphony Orchestra
Saturday, October 21
8 PM ET
“On a program with DSO Principal musicians as featured soloists, Eric Nowlin performs the music depicting the melancholy traveler Harold, and Wei Yu returns as a soloist for Elgar’s Cello Concerto.”