The Year of Livestreaming: An Interactive 2016 Retrospective

2016 was one for the books. Livestream CEO Jesse Hertzberg predicted 2016 would be “the year of livestreaming,” and this year’s major events – from space launches to political upheaval – played out on our platform.

In 2016 people around the world relied on live video to capture and broadcast the moments that define our shared history. Our 10,000 active users scattered across 159 countries, streamed over 10M live events on our platform this year. Livestream empowered producers around the globe to tell their stories, from exciting milestones in space exploration and the biggest stars in sports and entertainment to America’s historic presidential election and grassroots movements at home and abroad.

This year livestreaming made the leap from tech novelty to a content necessity, giving us new perspectives that were previously impossible. Mobile users have the power to broadcast anywhere, at any time, right in their pocket. Social tools like Periscope and Facebook Live connect live video producers with a global audiences. These audiences, in turn, demand live video, and expect any event they can’t attend to be available live online.

In a survey we conducted with New York Magazine readers and on social media, 81% of respondents said they watched more live video in 2016 than last year and 67% said watching a live event inspired them to purchase tickets for a similar event in the future. From product launches to concerts and conferences, that demand has cultivated real return-on-investment, reach, and lead generation for brands all over the world.

As 2016 comes to a close, we wanted to look at how technology, politics, and culture have been shaped by the power of live video. We believe the future of the live video industry will be defined more by content creators than the content distributors. Brands need to add value to the medium, particularly with a focus on production quality and camera-ready hosts. Tools to make this possible, like Mevo, will continue the march of progress and quality “TV” will move further and further away from the rarified confines of the broadcast booth. We are excited to see what happens next.

Check out our interactive 2016 Live Video Retrospective to learn:

  • The most popular livestreamed events of 2016 across industries.
  • How influencers see live video transforming in 2017.
  • New live video industry data.

This Week on Livestream | May 22, 2017

Watch live as Splash! hosts a workshop at their New York office, the 2017 New York Guitar Festival comes to The Greene Space, and Doctors Without Borders gathers a panel of experts to discuss the migration crisis in Central America.


LIVE at 9 | Barstool Sports
Monday, May 22
9 PM ET
“Pat McAfee goes LIVE from the Indy 500 infield.”

Designing Your Event with Splash! | Livestream Learn
Tuesday, May 23
9 AM ET
“A 3-hour live tutorial for event marketers looking to enhance the look and feel of their event marketing efforts, covering easy design wins, automation tactics, and an introduction to new technologies and resources.”

Eagles Press Pass | Philadelphia Eagles
Tuesday, May 23
10:40 AM ET
“The Philadelphia Eagles hold a press conference on Livestream.”

2017 National Singles Racquetball Championships | USA Racquetball
Wednesday, May 24
12 PM ET
“The 2017 USA Racquetball National Singles Championships is the sport’s premiere singles tournament. Everyone is invited to watch for FREE via Livestream.”

Rethinking Othello with Tracy Chevalier | NYPL
Wednesday, May 24
6:30 PM ET
“Tracy Chevalier, the author of The Girl with the Pearl Earring, discusses her latest novel, New Boy, and the work of translating the 16th-century Venice of Othello to 1970s suburban Washington, DC.”

Joshua Ferris | Author Events
Wednesday, May 24
7:30 PM ET
“One of The New Yorker’s ’20 Under 40′ writers and winner of the International Dylan Thomas Prize, Joshua Ferris has published fiction in Granta, Prairie Schooner, and Best American Voices, among other places. The Dinner Party, his first story collection, is rife with characters searching for answers in the aftermath of life’s pitfalls.”

2017 New York Guitar Festival | The Greene Space
Thursday, May 25
7 PM ET
New Sounds‘ John Schaefer hosts an evening with Margaret Glaspy, whose sharp-edged indie rock has been described by Pitchfork as ‘a collection of compact grunge-rock and breezy torch songs that variously recall Elliott Smith and Joni Mitchell.'”

Forced to Flee: A Migration Crisis in Central America | Doctors Without Borders
Thursday, May 25
8 PM ET
“The webcast panel discussion will present key findings from MSF’s report, based on two years of medical data, patient surveys, and testimonies gathered by MSF teams treating people along migration routes in Mexico.”

Becoming Our Father: Johnny Cash’s Daughters in Conversation | Country Music Hall of Fame
Saturday, May 27
3 PM ET
“Johnny Cash’s daughters will share stories, remembrances, and perspectives on Johnny Cash, and will discuss and reveal photographs never seen outside the family.”