The Year of Livestreaming: An Interactive 2016 Retrospective

2016 was one for the books. Livestream CEO Jesse Hertzberg predicted 2016 would be “the year of livestreaming,” and this year’s major events – from space launches to political upheaval – played out on our platform.

In 2016 people around the world relied on live video to capture and broadcast the moments that define our shared history. Our 10,000 active users scattered across 159 countries, streamed over 10M live events on our platform this year. Livestream empowered producers around the globe to tell their stories, from exciting milestones in space exploration and the biggest stars in sports and entertainment to America’s historic presidential election and grassroots movements at home and abroad.

This year livestreaming made the leap from tech novelty to a content necessity, giving us new perspectives that were previously impossible. Mobile users have the power to broadcast anywhere, at any time, right in their pocket. Social tools like Periscope and Facebook Live connect live video producers with a global audiences. These audiences, in turn, demand live video, and expect any event they can’t attend to be available live online.

In a survey we conducted with New York Magazine readers and on social media, 81% of respondents said they watched more live video in 2016 than last year and 67% said watching a live event inspired them to purchase tickets for a similar event in the future. From product launches to concerts and conferences, that demand has cultivated real return-on-investment, reach, and lead generation for brands all over the world.

As 2016 comes to a close, we wanted to look at how technology, politics, and culture have been shaped by the power of live video. We believe the future of the live video industry will be defined more by content creators than the content distributors. Brands need to add value to the medium, particularly with a focus on production quality and camera-ready hosts. Tools to make this possible, like Mevo, will continue the march of progress and quality “TV” will move further and further away from the rarified confines of the broadcast booth. We are excited to see what happens next.

Check out our interactive 2016 Live Video Retrospective to learn:

  • The most popular livestreamed events of 2016 across industries.
  • How influencers see live video transforming in 2017.
  • New live video industry data.

This Week on Livestream | January 17, 2017

From the World Economic Forum to Inauguration Day, we’re streaming the week’s top events on Livestream. Tune in to watch live!


Davos 2017 | World Economic Forum
Tuesday, January 17
7 AM ET
“The World Economic Forum Annual Meeting in Davos-Klosters remains the foremost creative force for engaging the world’s top leaders in collaborative activities to shape the global, regional and industry agendas at the beginning of each year. For over four decades, the World Economic Forum’s mission – improving the state of the world – has driven the design and development of the Annual Meeting program.”

Livestreaming with Facebook Live | Livestream Learn
Tuesday, January 17
1:30 PM ET
“Streaming to Facebook Live has radically changed the live video landscape. Now Livestream has made streaming to Facebook Live easier and more versatile than ever. This webinar is the perfect crash course for anyone looking to start streaming with Facebook Live.”

The Meaning of Michelle: 16 Writers on the Iconic First Lady and How Her Journey Inspires | Author Events
Tuesday, January 17
7:30 PM ET
“Iconic First Lady Michelle Obama has redefined American ideas about beauty, strength, and poise under often-harsh public scrutiny. In the ‘powerful’ (Vogue) essay collection The Meaning of Michelle, some of the country’s most thoughtful minds ponder Mrs. Obama’s legacy on the eve of her departure from the White House.”

2017 Media Briefing | European Space Agency
Wednesday, January 18
3 PM ET
“ESA Director General Jan Woerner will meet the press at the traditional start-of-year briefing on the activities and challenges for 2017.”

Earth in Human Hands: Shaping Our Planet’s Future | Author Events
Thursday, January 19
7:30 PM ET
“Dr. David Grinspoon is the inaugural Chair of Astrobiology at the U.S. Library of Congress. With research focusing on climate evolution and the conditions for life elsewhere in the cosmos, he has consulted on interplanetary space missions for NASA, The European Space Agency, and the Japanese Space Agency. Earth in Human Hands challenges us to grow into our role as caretakers of our world.”

Uncharted 4 Environment Art: An Evening with Naughty Dog | Gnomon
Thursday, January 19
10:30 PM ET
“From concept to final gameplay, the eight guest speakers from Naughty Dog will share how they interpret concept art, work with design and help support gameplay, as well as offer insights into how they guide players’ eyes using composition and color, and communicate mood and emotion through environments. Tweet questions using #gnomon on Twitter.”

#MozartFest: Concertante | Detroit Symphony Orchestra
Friday, January 20
10:45 AM ET
“Program: MOZART Overture to The Marriage of Figaro, MOZART Oboe Concerto, MOZART Horn Concerto No.1, and MOZART Sinfonia Concertante.”

58th Inaugural Ceremony | FedNet
Friday, January 20
11:30 AM ET
“Donald J. Trump and Gov. Mike Pence (R-IN) are sworn in as President and Vice President of the United States, respectively, on the West Front of the Capitol Building.”

When Experiential Storytelling Provokes Social Inquiry | The New School
Sunday, January 22
2 PM ET
“The New School hosts a conversation exploring forms of storytelling that have far-reaching impact beyond the screen. Faculty across various fields will share their practices and illustrative examples from their work, inviting attendees to consider the use of experimental techniques to conduct social inquiry and probe how unconventional filmmaking can empower others.”