IBC 2018 Recap: New hardware, software updates, and industry insights

This September, the Vimeo team was back for round two at the International Broadcasting Convention (IBC). We had an amazing time joining 55,000 attendees from around the world to share the latest updates from our Livestream and OTT services.

Thousands of people stopped by the Vimeo booth, many of them checking out our Studio product line, including the popular Mevo camera, the all-in-one Studio HD550, and our new Studio One switcher and encoder. We also showcased the new features in our Studio 5 software, including the ability to use a web page as a browser source in your live stream, and add comments from Facebook or YouTube into Studio graphics.

Want to get up to speed on the latest additions and features to our Studio product line? Watch our webinar.

Insights from successful video businesses

Vimeo’s OTT service piqued the interest of many attendees, as well, in part due to great booth programming. We were thrilled to feature interviews with special guests from myriad industries, including British Telecom, action sports channel Insight TV, UKTV Play, Bollywood network Eros Now, and Ellation.

Through these conversations, it became clear that organizations and media companies are shaking off industry fads and zoning in on how to run their business effectively, plain and simple. One programming highlight came from an interview with Nate Daniels, Marketing Director at Trinity Broadcasting Network (TBN). A leader in faith-based programming, TBN recently transitioned their services — 32TB of video content — to Vimeo OTT in only 3 months.

Not only were they able to pull of a massive content migration on a tight deadline, but TBN garnered substantial savings by partnering with Vimeo OTT. Their use of Vimeo’s branded apps has boosted their app rating to an impressive 4.8 in a matter of months, further proving that it is not necessary to invest exorbitant amounts of money in custom features or a bespoke platform to provide a high quality app experience for viewers. We’ll be diving in to his story in an upcoming blog post; stay tuned!

Vimeo is proud to be a leader in democratizing live and on-demand OTT services for creators everywhere. Learn more about what OTT can do to monetize your live video content here.

How to engage and retain video subscription customers

Beyond programs at the booth, Vimeo also made an appearance during one of IBC’s Content Hub sessions. Vimeo’s own Kathleen Barrett, SVP of Enterprise and Head of Creator Success, presented at Growing an OTT service: How to engage and retain customers and manage expanding operations.

Speaking with other leaders in the OTT space, including executives from Integros, Paywizard, and IABM, panelists shared their insights and expertise to help content creators scale and sustain their audience, in order to succeed with OTT.

In case you missed it, watch the full session on IBC’s website to learn straight from OTT experts on how you can improve your customer experience and retention.

 

Interested in learning more about what Vimeo can do to help you monetize live content and grow your audience? Watch our on-demand webinar now.

Meet Vimeo Enterprise: Video for the way you work

If you’ve been a longtime reader of this blog, then you already know — video is a crucial communication tool for connecting with audiences, customers, and employees.

As people have grown accustomed to high-quality, consumer video experiences in their day-to-day lives, they have come to expect similar video experiences from the companies they work for or with. We at Vimeo realized we could do more to help businesses harness the power of video across the organization.

“Live video is becoming a necessity for companies. It’s the best way to get your point across to as many people as possible.”
Michael Weinstein, Video Studio Lead at Deloitte Global

With that in mind, we’re proud to introduce Vimeo Enterprise — a secure, centralized video solution for organizations of all sizes.

What’s happening to Vimeo Livestream?

Never fear, live streaming fans — nothing is changing with the Vimeo Livestream product you know and love. The team at Vimeo continues to support the Livestream product and users just as we always have.

Vimeo Enterprise is a new way to manage videos built specifically for the needs of businesses and organizations, with new security features, built-in Q&A and lower thirds, private video Showcase, and much more.

Is Vimeo Enterprise right for me?

If you’re currently using video to communicate with your workforce, or if you’re looking for a better way to manage and distribute your organization’s video content, Vimeo Enterprise might be right for you.

Our new, end-to-end solution combines what millions of users already love about Vimeo with the dedicated support and advanced features that large organizations require, like:

  • Enterprise-grade security with single sign-on (SSO) for viewers, private team projects, embed permissions, and much more
  • Private Showcase, a branded viewing destination that gives you complete control over your video experience, anywhere, now with SSO-secured access and live streaming
  • Built-in engagement tools like live polls, live Q&A, and audience chat make it easier than ever to drive viewer participation
  • Easy-to-use, professional live graphics let you add images, animated text, and logos to your live events, straight from your browser
  • Advanced video analytics to help your team better understand your audience, down to each and every employee, trainee, viewer, etc.
  • Dedicated support, when you need it with white-glove onboarding, dedicated account management, and access to Vimeo’s award-winning live production services
  • High-quality, reliable HD streaming with support and uptime SLAs to ensure your live events go smoothly, every time

Where can I learn more?

Read more about Vimeo Enterprise on the Vimeo blog, or sign up for our product walkthrough and see Vimeo Enterprise in action on October 1 at 1 PM ET.