Eight of the sport event industry’s leading executives and visionaries will offer valuable first-hand perspectives during the Syracuse University chapter of Women in Sports and Events’ (WISE) second annual symposium. “A Word to the WISE: Testing the Limits,” will take place Tuesday, April 9, 2:00-4:00 p.m. in the Joyce Hergenhan Auditorium, Newhouse 3, with a reception to follow. The symposium will be of interest to those considering a career within the sport industry, with a particular focus that will inform students about how to prepare for the changing landscape of the sport event industry.
While interest in traditional sport events continues to grow, there has been a new wave of these events that has taken the sport industry into a new sector. This changing landscape has raised significant questions as to how it will impact the future of sport events. Included in this discussion will be topics such as digital marketing, global growth, event venue operations, risk management, social media, and the crossover of traditional entertainment with the new wave of sport events.